Insights
Read about design industry news, website design tips & digital marketing trends from our in-house experts.
Latest articles
How to Test Website Speed (and Fix It Fast) in 2025
Page Speed Guide v3.1 · Last updated: 17 May 2025 · Originally published: August 2022 Test Website Speed: Complete Guide with Tools & Fixes (2025) When…
10 Critical Website Redesign Mistakes That Kill Conversions (And How to Fix Them)
Many businesses will opt for a cheap website design or redesign service, but there is a saying that a poor man always pays twice. If…
Web APIs: Connecting Services and Data
Web APIs serve as digital connectors, enabling different software applications to communicate and share data seamlessly. These interfaces form the backbone of modern web services,…
Why Your Business Needs a Website Audit
Did you know that 70% of users abandon a website due to slow loading times? A comprehensive website audit can help identify and fix such…
Building Responsive Websites: Techniques & Tips
With users accessing the internet on various devices from smartphones to desktops, a seamless experience across all screen sizes is a must. Responsive web design…
What Is The Difference Between Website Design And Website Development
Website design and web development are two essential aspects of creating a successful online presence, but they focus on different parts of the process. TL;DR: Website…
Version Control With Git: A Primer For Web Developers
Git revolutionises code management for web developers. This powerful version control system tracks changes, facilitates collaboration, and safeguards projects against data loss. Git empowers developers…
Accessibility In UI/UX Design
Accessibility in UX design is a critical aspect of creating digital products that cater to all users, regardless of their abilities or disabilities. It involves…
Responsive Design: UI/UX For All Devices
As users access websites and applications on a variety of screens, from smartphones to desktops, designers face the challenge of delivering consistent and engaging experiences….
What Is UX Design?
UX design shapes digital experiences, guiding users through products and services with intention and purpose. It’s about designing a journey that matches user expectations and…
Assistive Technologies And Web Accessibility
Assistive technologies play a crucial role in making the web accessible to people with disabilities. These assistive technology tools and software solutions help users with…
Fundamentals Of Modern Web Design
Web design has evolved significantly in recent years, adapting to changing user needs and expectations. Effective web design combines modern web design principles, aesthetics, functionality,…
Strategy
Web Analytics: Measuring Success
Web analytics provides crucial insights into website performance, user behaviour, and web traffic. By tracking key metrics, businesses can make data-driven decisions to improve their…
Leveraging Social Media In Your Web Strategy
Social media has become an integral part of modern web strategies as businesses and organisations can harness these platforms to boost their online presence and…
SEO and Web Strategy: Building Visibility
SEO and web strategy go hand in hand when building online visibility for businesses and websites, as improving search engine rankings and increasing organic traffic…
Design
10 Critical Website Redesign Mistakes That Kill Conversions (And How to Fix Them)
Many businesses will opt for a cheap website design or redesign service, but there is a saying that a poor man always pays twice. If…
Accessibility In UI/UX Design
Accessibility in UX design is a critical aspect of creating digital products that cater to all users, regardless of their abilities or disabilities. It involves…
Responsive Design: UI/UX For All Devices
As users access websites and applications on a variety of screens, from smartphones to desktops, designers face the challenge of delivering consistent and engaging experiences….
Development
Web APIs: Connecting Services and Data
Web APIs serve as digital connectors, enabling different software applications to communicate and share data seamlessly. These interfaces form the backbone of modern web services,…
Building Responsive Websites: Techniques & Tips
With users accessing the internet on various devices from smartphones to desktops, a seamless experience across all screen sizes is a must. Responsive web design…
What Is The Difference Between Website Design And Website Development
Website design and web development are two essential aspects of creating a successful online presence, but they focus on different parts of the process. TL;DR: Website…
Maintenance
How to Test Website Speed (and Fix It Fast) in 2025
Page Speed Guide v3.1 · Last updated: 17 May 2025 · Originally published: August 2022 Test Website Speed: Complete Guide with Tools & Fixes (2025) When…
Yearly Website Overhaul: What to Review and Update
Websites require regular maintenance to stay current, secure, and effective, which means a yearly overhaul helps businesses keep their online presence fresh and functional. An…
Quarterly Website Audits: Ensuring Optimal Performance
Website performance directly impacts user experience and business success. Quarterly audits help identify and address issues that could hinder a site’s effectiveness. Regular website audits…
Marketing
Why Your Business Needs a Website Audit
Did you know that 70% of users abandon a website due to slow loading times? A comprehensive website audit can help identify and fix such…
Local SEO: Optimising for Local Search
Local SEO is a crucial strategy for businesses aiming to increase their visibility in local search results. It involves optimising online presence to attract customers…
Off-Page SEO: Building Authority and Backlinks
Off-page SEO plays a crucial role in boosting a website’s visibility and authority in search engine rankings. While on-page SEO focuses on optimising elements within…