Branding
Create a brand that you're proud of, and want to shout about.
Branding is about more than just a memorable logo; it's about creating an identity that resonates with your audience and distinguishes your business in a crowded marketplace. At Chillybin, we delve into the core of what makes your brand unique, crafting a visual and verbal identity that speaks volumes.
Whether building a new brand from the ground up or injecting new life into an existing identity, we're here to guide your brand's journey into the spotlight. Our approach is comprehensive, ensuring every aspect of your brand from logos to messaging aligns with your vision and appeals directly to your target audience.
Leveraging our expertise in branding, we collaborate closely with you to develop a brand presence that's not only visually striking but also embodies the essence of your business. Let us help you create a brand that stands out, engages your audience, and leaves a lasting impression.
Partner with a team that helps elevate your global brand presence, creating memorable and effective branding.
Your brand's visual storytelling is the beacon that attracts and connects with your audience, often serving as the first touchpoint. Exceptional branding transcends mere aesthetics; it weaves a narrative that guides your audience towards the actions you desire.
From our beginnings as a nascent branding agency, we've navigated the challenges of building visual identities from scratch, always mindful of budget limitations and growth ambitions. We specialize in nurturing emerging brands, steering them to evolve into established entities through lasting partnerships.
Our experience encompasses devising comprehensive brand strategies for multinational corporations. In partnership with your marketing teams, we strive to raise your brand's profile on a global scale.
We craft brand identities that do more than attract—they resonate deeply with and engage your audience, encouraging meaningful actions.
Through a collaborative and refined process, tested across numerous projects, we involve your team in every step, shaping a brand identity that is not only visually impressive but also strategically sound.
Stand out from the crowd: Build a brand that gets you noticed.
Branding transforms more than your name—it creates a recognisable product that resonates with customers. Stand out in a competitive market with a brand that aligns with what customers want, need, and value, ensuring your product, service, or experience captures attention and loyalty.
Brand Strategy
Stand out from the crowd with brand strategies designed to elevate your market presence. Tailored to enhance value acquisition, retention, and effective touchpoints, these strategies also streamline your internal and external communications. Whether your company is large or small, robust communication strategies are essential for thriving in today's market. Let a skilled communications team empower your journey toward achieving your business goals.
Brand Design
Looking to develop a solid brand identity? Let us help you define the who, what, where, when, and how of your business, ensuring your brand is built on a strong foundation for growth. Whether you're refreshing your offerings or aiming to expand, discover how our identity design services can elevate your business.
Visual Identity Design
Visual cues deeply influence human responses, and creating an emotional connection with your target audience requires a compelling visual identity. Explore how our branding team can enhance your offering through emotive brand development and clever visual identity design, helping your brand not only succeed but thrive.
Branding Collateral
Looking to develop physical and digital assets for your brand? From collateral to marketing communications, our team of designers is ready to empower your business. Let us amplify your brand’s key messages and ensure they resonate across all platforms.
Copywriting
Effective communication starts with clever and engaging copywriting. If you're looking to refresh your business voice, a skilled copywriter who understands your unique language and style is essential. No matter if your preference leans towards traditional, modern, or bespoke styles, our copywriting team can deliver SEO-rich content that not only captures your essence but also enhances your online visibility.
Branding process
Discover the heart of your brand through a process designed to unveil the unique story and values of your business. Begin your branding journey with in-depth discovery, progress through creative sketching, and finalise with a distinctive design that embodies your vision.
Discovery
Phase 1 - Discovery
We start off with extensive research of your business, the big why behind the brand, its core values, and company culture. These things help us take the temperature of the company and the problems it is trying to solve. As visual support at this stage, we produce a set of mood boards helping us reflect the mood of the future design.
Sketching
Phase 2 - Sketching
First sketches are created fast, on the heels of Discovery. They help us narrow down the directions and continue brand exploration on a deeper level.
Design
Phase 3 - Design
When the raw identity system takes shape and gets confirmed, we take it for a ride to test out its flexibility and fitness to acceptance criteria. This requires several refinements and results in a set of tangible brand assets.
Brand book
Phase 4 - Brand book
Visual simplicity comes at a price of solid groundwork. The previous stages deal with creativity, ideation, and metaphors. This stage is pure engineering. We produce professionally-constructed logical non-casual brand books explaining the thought process behind every decision.
Style Guide
Phase 5 - Style guide and collateral
A brand book is a theoretical justification of the assets while a style guide is a direct user manual for everyone in your company who is dealing with the production of branded content.
Branding portfolio
See how distinct branding makes a difference. Each portfolio piece highlights the transformative results of thoughtful branding strategies tailored to elevate businesses. Explore how these solutions could be adapted to enhance your brand's impact.
Indie Collaborates
Indie Collaborates Revamp for Influencer Marketing Success.
We breathed new life into Indie Collaborates by crafting a striking visual identity, developing a dynamic marketing website, and deploying an inventive social marketing app, fundamentally transforming their brand and streamlining operations to gear them towards success.
Square Fish
Rebranding and redeveloping a website design for a video content agency.
Square Fish had a website prior to engaging Chillybin, however, the design was outdated, the content didn’t follow a purposeful user flow, and it lacked integrations to make booking Square Fish a seamless and integrated process.
Jovinna
Increasing organic traffic with a new website design.
Jovinna's DIY Squarespace website was a mess and confused her clients. Here's how we helped migrate the site to WordPress with a clear user journey to increase conversions.
Have a branding project in mind?
Let's talk.
Branding insights
Gain insights and stay ahead in branding with articles that explore the latest trends, strategies, and case studies. Each post is crafted to empower you with knowledge to leverage branding for your business's growth and distinction.
This is Shaan, Chillybin’s director. Feel free to text him and get all the answers you need.
Branding FAQs
We create a brand that you're proud of and want to shout about. Branding isn't just about a logo, it's about creating a story with the correct visual impact, speaking with one voice that is consistent and coherent across all platforms, and designing for all applications. Here at Chillybin, we make this our priority.
We dig deep to understand who you are, what you offer, and who your audience is, looking to define problems and create effective solutions. We create brands with the correct tone of voice and visual impact that roll out across all different forms of advertising online and offline.
Unfortunately, we don't have set project prices. Every brand design we work on has different requirements that alter the spec of the job. So, once we've received the brief, we can give you an indication of the cost and timescale. Every branding agency may charge a different fee, depending on the quality of service.
We offer a whole variety of Branding services from research and strategy to brand design, brand guidelines, implementation, and many more, we can support the whole process through to launch and beyond.
Some branding agencies may reject the project immediately. Our mindset is that we want to work with clients of the same vision. If you want to improve your brand online and understand the way we work (and the discussions are of mutual understanding), then we want to work with you.
In terms of budget, the easiest way to find out if a project is possible... is to let us know what your budget is. That way, if we know the budget, we can advise you on the best way to spend your money.