How Often Should You Blog?

If you’re just starting out in the blogging world or are thinking about starting a blog, you may be wondering how often  should you blog. There are many websites out there that do a new blog post every day while some do multiple new posts each day.

On the other hand, there are many websites and blogs that only post once a week or even less often. So how often should you blog? In this post we’re going to talk about how often you should blog and how to stay consistent with your blogging.

How Often Should You Blog?

If you’re wondering how frequently you should blog, you’re not alone. Most bloggers both new and old often ask themselves the same question. The answer to this question really depends on the type of blog you have and your overall goal for having the blog in the first place.

If the purpose of your blog is to build and audience and become an authority in a niche, it’s probably a good idea to blog at least a couple of times a week. Think about this, if you’re reading a blog by someone else on a topic that interest you, how often would want to check in with them. For some bloggers who don’t blog that often, it’s easy to get forgotten and lost in the crowd.

On the other hand if you have the time and are just looking to create content that ranks high in the SERPs, you can be more relaxed with the amount of posts you do every week or month. The key here is making sure you stick with whatever plan you have for your content. This is where having a content strategy comes into play.

Creating a Content Strategy

design team meeting

Regardless of how often you decide to blog, it’s difficult to create unique and great content out of thin air. You’re going to want to come up with a working content strategy so you’ll know what you’re going to write about and when you’re going to write it. This will streamline your writing process and make it easy to just sit down and start writing.

This allows you to jump into the blogging world with a game plan, and makes it easy to stay organized all the way through. Once you’ve figured out the content strategy you’re going to apply to your blog, the rest really just comes down to writing the blog posts.

Keeping Consistent

As most bloggers will know, it’s a good idea to not wait until the day before you need to publish a post to write it. You just never know what might come up or if you will have the time that day to blog. The better alternative would be to set aside some time on a day of your choosing, and write tons of blog posts all in one day. This allows you to always be ready and have post on hand for days you may not feel like blogging, or just don’t have time to blog.

Using tools like Buffer, you can even automate and schedule blog posts so that they will automatically go up even if you can’t get online when you want to. In the end, how consistently you blog ultimately comes down to the type of blog that you have, and your goal for blogging in the first place. Whether your blog once a week or once a month, the choice is entirely up to you.

Shaan Nicol

I help business owners increase profits by bringing their vision to life with a world-class website and gold-standard website support. Let’s connect!