Gossip Gowns
We collaborated with Gossip Gowns to update their website and migrate their store to a new platform, creating a user-friendly online shopping experience and automated inventory synchronisation with Sherri Hill stocks for improved accuracy and efficiency.


Overview
Gossip Gowns, a leading retailer of Sherri Hill dresses, partnered with Chillybin to update their website and migrate their eCommerce store to a new platform. The primary goal was to build a better WooCommerce store that synced with Sherri Hill stocks twice weekly, ensuring accurate inventory management and a seamless user experience.



The Problem
Gossip Gowns faced several challenges with their existing website and online store.
The previous website was outdated and failed to showcase Gossip Gowns' products and brands effectively. The store struggled with synchronising inventory with Sherri Hill stocks, leading to discrepancies and customer frustration.
Additionally, the online store lacked a user-friendly interface and intuitive navigation, hindering the shopping experience and potential sales.
Lastly, Gossip Gowns needed a streamlined way for customers to schedule appointments to visit their physical store.

Our Approach
We set out to create a modern and user-friendly website and online store that integrates seamlessly with Sherri Hill's inventory management system. To achieve this, our team utilized powerful tools such as Beaver Builder, Advanced Custom Fields (ACF), and WooCommerce to develop a robust and flexible platform.
Our approach focused on key elements, including designing a visually appealing website that aligns with the brand and effectively showcases Gossip Gowns' products and stories. Additionally, we implemented a system to automatically synchronise the online store's inventory with Sherri Hill's stocks twice a week, ensuring accuracy and reliability.
We aimed to create an intuitive and easy-to-navigate online store that enhances the shopping experience and encourages sales. Furthermore, we integrated a "Book Now" feature that allows customers to easily schedule appointments to visit Gossip Gowns' physical store.

The Solution
We delivered a comprehensive solution that transformed Gossip Gowns' online presence and streamlined their operations.
Updated Website
A modern, visually appealing website that effectively showcases Gossip Gowns' products, brand story, and unique value proposition.
Seamless Inventory Management
An automated system that synchronises the online store's inventory with Sherri Hill stocks twice a week, ensuring accurate product availability and reducing manual effort.
Enhanced User Experience
A user-friendly online store with intuitive navigation, clear product descriptions, and high-quality images, making it easy for customers to find and purchase their desired dresses.
Appointment Scheduling
A "Book Now" button that enables customers to easily schedule appointments to visit Gossip Gowns' physical store, improving customer engagement and driving foot traffic.
Making a stunning impression
With Chillybin's expertise, Gossip Gowns now has a powerful online platform dressed for success. This platform supports their growth and showcases their collection, making it easy for customers to find the perfect formal dress.
The Chillybin team has been fantastic from start to finish! They understood our needs perfectly, responded quickly to our feedback, and delivered a stunning website that exceeded our expectations. We couldn’t be happier with the final result!
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